Steps to add Snapchat pixel from the Pixel Engine screen:
1. Click on a Snapchat pixel from the left panel under Pixel Engine
2. Add the organization you have in the Snapchat account, select the ad account, select the appropriate pixel from the list of pixels and the last step is to choose the type of pixel( Master, Niche, collection pixel) depending upon the requirement.
Master pixels will collect all data for all products. You will be able to reconstruct any audience based on any master pixel.
Niche tag pixels contain partials of that data. You can select product tags and it will only fire the products that have selected tags.
The collection pixel will collect the same data as the master, but only if any products that are in the assigned collection(s) are part of the tracked action.
3. Click on the Save option your pixel is set up.
4. If you have already created a pixel and now you want to use the SS API. Please visit the pixel engine page then by clicking the green pencil icon in the Trackify pixel engine you can enable the SS API if you are not using any other checkout than Shopify.
Questions? Live chat or email us anytime in the app. We are always here to help!